Pineberry to Make Debut in U.K. Stores

April 1, 2010 by: My Way

What do you get when you cross a strawberry and a pineapple? A pineberry, of course.
This designer fruit — a hybrid that looks like a white strawberry with red seeds, but which allegedly smells and tastes like a pineapple — will be sold in 45 Waitrose supermarkets across the U.K. for the next five weeks while they’re in season, ABC News reported.

Cross-breeding fruit to create new varieties is a $100 million business in the U.S., ABC News reported.

Pineberries sell for about $4.50 for a 4.5 ounce bag until April 13, after which the price will be hiked up to about $6.00.

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